CUSTOMER REACTIVATION

Customer reactivation: repeat work and reviews from people who already know you

Your past customers are the quickest win you've got. I run a friendly, personal text campaign to the people you've already worked for — reminding them you're here, bringing in repeat and referral work, and asking happy customers for a Google review straight away, so you're not starting from zero.

WHAT IT DOES

Turn your old customer list into new work

Your customer list, tidied up

Send me your past customers however you have them — a spreadsheet, your phone contacts or an export from your invoicing software. I clean it up and remove duplicates.

A personal check-in text

A friendly message from your business name, checking how the job's holding up and letting them know you're taking bookings. It reads like you wrote it, not like an advert.

Repeat and referral work

Replies land in your inbox as warm leads: servicing, follow-on jobs, or a friend or neighbour who needs the same thing done.

Google reviews straight away

Happy past customers get your personalised team-photo thank-you and a Google review link, so your review count climbs in the first few weeks — not months from now.

Opt-outs handled properly

Every message includes an easy way to opt out, and anyone who does is never messaged again. I go through your list with you before anything is sent.

Sent at a pace you can handle

Messages go out in small batches, so you're not flooded with replies and every warm lead gets a quick answer.

HOW IT WORKS

Simple, and done for you

  1. 01

    Send me your customer list

    In whatever form you have it. I tidy it up and we check it together.

  2. 02

    I write and send the campaign

    You approve the message first, then it goes out in small batches from your business name.

  3. 03

    Work and reviews come in

    Replies land in your inbox as warm leads, and happy customers leave Google reviews.

FAQ

Questions, answered

Can't find what you're after? Get in touch and I'll answer directly.

Who counts as a past customer?

Anyone you've done work for — whether that was last month or a few years ago. The longer the list, the more repeat work and reviews it can bring in.

Am I allowed to text my old customers?

In the UK you can usually send marketing texts to people who've bought from you before, as long as the message is about similar services and they can easily opt out (known as the 'soft opt-in'). Every message includes an opt-out, and I'll check your list with you before anything goes out.

Won't it look like spam?

No. Messages come from your business name, read like a personal check-in, and go out in small batches. Most people are pleased to hear from a tradesperson they already trust.

Why does it get reviews so quickly?

Your past customers already know your work. Most of them were happy but were never asked for a review. Asking them all at once — with a personal thank-you photo — gets your Google rating moving straight away.

Is it included in a plan?

Yes. Customer reactivation is included in Essentials at £85 a month, along with automatic review requests and replies, and Google Business Profile management. It's in the Growth Bundle too. Replies land in the same inbox as your other leads.

GET STARTED

Ask about customer reactivation

Leave your details and I'll get back to you within one working day to talk through what you need.

  • Included in Essentials, £85 a month
  • Repeat work from people who already trust you
  • Google reviews in the first few weeks
  • You approve every message first

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